We make
brands move.

BrandGrowthTechnology

An independent agency built at the intersection of brand, growth and technology. Different capabilities, one connected team.

Trusted by

FIFGROUP Prudential Pegadaian BRImo UOB AstraPay Tunaiku Grade+ Mitsubishi Sharp Clas Mild Client logo

About Rectoverso

We are an independent company that connects brand, growth and technology, so the work doesn’t just look good. It moves people, and it moves the numbers.

Since 2020 we have helped brands of every size and category solve very different problems: getting noticed, changing how people feel about a brand, turning attention into customers, growing apps, and building the data and AI systems behind it all.

One senior team owns the problem from the first conversation to the last report. No hand-offs between agencies, and no work that ends at the deck.

100+Brands helped to grow

Services

Three capabilities.
One business problem.

Most briefs don’t fit in one box. A perception problem needs creators and data. A lead problem needs media and a better landing experience. We bring all of it to the same table.

Brand

Make people notice.
Make them care.

Campaigns, content and creators that get a brand talked about for the right reasons, and keep the conversation going.

  • Campaign strategy
  • Creative & content
  • Social media
  • Influencer & creator activation
  • Community

Growth

Turn attention
into action.

Media and conversion work measured on real outcomes: leads, installs, sign-ups and sales, not just impressions.

  • Performance marketing
  • Paid media
  • Acquisition & lead generation
  • App growth
  • Conversion & optimization

Technology

Build what
comes next.

Data, products and AI that make the work smarter and the results easier to see, from dashboards to agents.

  • Data & intelligence
  • Web & app
  • AI products & agents
  • Automation
  • Agentic commerce

Selected work

Five brands.
Five different problems.

We don’t measure the work by how it looked in the deck. We measure it by what it changed.

Brand · Creator activation

Changing the conversation around financing.

The public saw leasing as riba. We set out to make FIFGROUP feel like a relatable, flexible financial partner, without a single hard-sell post.

  • 50+ organic influencers & micro-buzzers
  • Native, no hard-sell content
  • Community activation for social proof
  • Weekly content & sentiment optimization
3.2M+Organic views
89%Positive sentiment
4,100Verified submissions
6.4%Engagement
8.2%CTR to WhatsApp
Growth · App store

Turning app store performance into measurable growth.

A structured activation system — a campaign manager, two project PICs and twenty activation partners — moving real users from experience to feedback, with quality control on every review.

App rating2.74.5
Total reviews18,00021,000
ASO score6895
FIFGO on the app store
Growth · Lead generation

Turning digital attention into qualified leads.

Audience strategy, measurable performance activation and creative that kept improving on real campaign response, built to move people from attention to interest to a lead.

Audience strategyPerformance activationCreative optimizationLead generation
3,000+Qualified leads generated
Brand · Social media

Building a social presence from the ground up.

Strategy, visual direction and a content system rather than one-off posts, so Grade+ speaks in one recognisable voice across feed, carousel, story and promotion.

Social feedCarouselStoryPromotionalEducational

Grade+ social content examples
Technology · Data

From fragmented data to one performance view.

App data lived in four platforms. We built an automated BigQuery pipeline and a single Looker Studio dashboard covering acquisition, retention, reviews, devices, versions and Android vs. iOS.

Where we work best

  • Consumer & lifestyle
  • FMCG
  • Automotive
  • Electronics
  • Banking & finance
  • Insurance
  • Fintech & payments
  • Telco & internet
  • Media & publishing
  • Education & technology

And many more.

How we work

We don’t start
with a channel.
We start with
the problem.

  1. 1
    Understand

    The business, the audience, the market and the real problem behind the brief.

  2. 2
    Strategize

    Find the opportunity and define the approach, before choosing a single channel.

  3. 3
    Create

    Build the idea, the content, the product or the experience.

  4. 4
    Activate

    Put it into market through the channels that fit the goal.

  5. 5
    Measure

    Track what actually happened, not what we hoped would happen.

  6. 6
    Optimize

    Learn, improve and scale what works.

Ventures

We build what the
market needs next.

Products we design, ship and run ourselves. The same muscles we bring to every client.

New

AI video content

From a brief to a ready-to-post video in minutes: script, voice-over, motion graphics, captions and music.

content.rectoversomedia.com ↗

Creator economy

Mission-based creator platform. Brands post missions; creators complete them and earn real rewards.

cuanpintar.com ↗

Education

AI-powered student assistant: ask AI, lessons, courses, try-outs and scholarships in one place.

tugasisten.com ↗

Brand intelligence

Narrative intelligence platform that shows brands what is being said about them, and why.

narriv.digital ↗

Social impact

Social platform connecting people who need help with people willing to help.

hariini.live ↗

Why Rectoverso

  1. 1Brand + growth + technology

    Not three separate teams. One connected capability.

  2. 2We build, not just advise

    Ideas become campaigns, products, systems and experiences.

  3. 3Creative with numbers

    We care about what the work actually changed.

  4. 4Lean & senior

    Fewer layers. Faster decisions. Closer collaboration.

Start a project

Bring us
the problem.

We’ll build the right solution. Tell us what you’re trying to solve and our team will get back to you.

What do you need?

What do you need?